by CGE Admin | Aug 22, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, SaaS, Small Business
Following the last blog, this is Part II, where we explore UX Research for developing SaaS Pricing Strategy: User Experience refers to how an individual feels when they interact with a product, service or system; whether that’s a website, app, device or even a system....
by CGE Admin | Aug 19, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, SaaS, Small Business
When it comes to setting the perfect price for a SaaS product, it’s not as simple as choosing a number and hoping your customers will pay it. The right price should feel very fair to your customers, show the value you’re delivering, and match your growth and revenue...
by CGE Admin | Aug 14, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, Small Business
In this fast-changing and highly competitive world of contracting, your price can make or break a deal. No matter how strong your technical solution or past performance may be, if your pricing doesn’t hit the right mark; either by being too high, too low, or out of...
by CGE Admin | Jul 10, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Navy, Position to Win, Pricing Strategy, SeaPort NxG, Small Business, Technical Consulting
Reverse-engineering the winning sell rate can greatly enhance your bid strategy and Pwin by revealing the price point the government is willing to pay and how the incumbent contractor won the previous award or a similar contract. This price point, with necessary...
by CGE Admin | Jun 24, 2025 | Basis of Estimate, Bid Strategy, Competitive Landscape, Cost Analysis, Cost and Benefit Analysis, Market Research, Position to Win, Resource Allocation, Small Business
Cost estimation is essential for business success and plays a crucial role in securing winning proposals. In this blog, we will explore the essential principles of good cost estimation and how they contribute to more accurate project forecasting. We will dive into...
