by CGE Admin | Aug 22, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, SaaS, Small Business
Following the last blog, this is Part II, where we explore UX Research for developing SaaS Pricing Strategy: User Experience refers to how an individual feels when they interact with a product, service or system; whether that’s a website, app, device or even a system....
by CGE Admin | Aug 19, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, SaaS, Small Business
When it comes to setting the perfect price for a SaaS product, it’s not as simple as choosing a number and hoping your customers will pay it. The right price should feel very fair to your customers, show the value you’re delivering, and match your growth and revenue...
by CGE Admin | Aug 14, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Market Research, Position to Win, Price to Win, Pricing Strategy, PTW, Small Business
In this fast-changing and highly competitive world of contracting, your price can make or break a deal. No matter how strong your technical solution or past performance may be, if your pricing doesn’t hit the right mark; either by being too high, too low, or out of...
by CGE Admin | Jul 10, 2025 | Bid Strategy, Competitive Analysis, Competitive Landscape, Competitor Analysis, Navy, Position to Win, Pricing Strategy, SeaPort NxG, Small Business, Technical Consulting
Reverse-engineering the winning sell rate can greatly enhance your bid strategy and Pwin by revealing the price point the government is willing to pay and how the incumbent contractor won the previous award or a similar contract. This price point, with necessary...
by CGE Admin | Jan 27, 2025 | Bid Strategy, Business Development, Competitive Analysis, Market Research, Position to Win, Pricing Strategy, Proposal Writing, Small Business, Technical Writing
The Chiefs’ game-winning field goal came late in the fourth quarter, with under two minutes remaining. Harrison Butker’s 42-yard kick broke the tie, giving the Chiefs a 32-29 lead, which held as the Bills couldn’t score on their final drive. This decision reflected...
by CGE Admin | Nov 4, 2024 | Bid Strategy, Business Development, Competitive Analysis, Competitive Landscape, Competitor Analysis, Position to Win, Technical Consulting, Technical Writing
Governments globally are recognizing AI’s potential to improve service delivery and decision-making. Notable applications include predictive analytics for policy formulation and AI-driven chatbots that enhance citizen engagement by providing personalized support...
